Marketing and AI, made easy.

We teach small business owners the practical marketing and AI skills that help them grow. Hands-on workshops in Cape Town, plus tools and help you can use from home.

  • Hands-on, not theory
  • Beginner friendly
  • Based in Cape Town
A winding road with a yellow centre line leading to a laptop and a phone showing a website
Your site, live by 1pm
Next workshop

Come with an idea. Leave with a live website.

In person

Build Your Website in a Day

In one morning we'll plan your site together, design it, build it with AI tools and publish it. No coding needed. Just bring your laptop and your business.

  • DateSaturday 10 October 2026
  • Time9am to 1pm
  • VenueAcademia Library, Lansdowne

Your route on the day

  1. 1
    Arrive 9amCoffee, Wi-Fi and a quick hello
  2. 2
    StrategiseWho is it for and what must it do?
  3. 3
    DesignPick your look, colours and words
  4. 4
    BuildUse AI tools to bring it to life
  5. 5
    Live by 1pmPublish it and share your link
Your ticket

R750per person

Only 20 seats Register now
Portrait of Khaalid Mooradd, founder of Harpford
Meet your facilitator

Hi, I'm Khaalid.

Khaalid Mooradd is the founder of Harpford, a Marketing Strategist and AI Specialist, and a guest lecturer at UCT and CPUT.

He's on a mission to make marketing and AI accessible to every small business. His workshops skip the long lectures and get you doing the work, so you walk out with something you can use the same day.

  • Founder, Harpford
  • Marketing Strategist
  • AI Specialist
  • Guest lecturer at UCT and CPUT
Shop

Keep building at home

Handy tools and one-on-one help for when the workshop is done and you're carrying on by yourself.

Website Launch Kit

Prompts, integration guides and legal templates to get your site live and ready for customers.

R199

Buy now

Website Clinic

A 30-minute one-on-one help session. Bring your questions and we'll sort them out together.

R350

Buy now

Workshop Replay

The full recorded workshop, so you can follow along at your own pace and rewatch any step.

R395

Buy now
Coming soon

Prompt Card Deck

A deck of ready-to-use AI prompts for marketing, content and customer care. Keep it on your desk.

R180

Join the waitlist

After payment, we confirm it in our payment app and send your purchase by email or WhatsApp.

Website Clinic

Book a Website Clinic

Stuck on something with your site? Pick a time that suits you and we'll work through it together, one on one.

  • Domain and email headaches
  • A page that won't behave
  • Getting your WhatsApp button working
  • Choosing the right tool for the job

Open in a new tab

Blog

From the blog

5
Website tips4 min read

5 things every South African small business website needs

From a clear way to contact you to a WhatsApp button that actually works, here are five simple things that turn your website into something that brings in customers.

Read more
Waitlist

Join the waitlist

Be the first to hear about new workshop dates, the Prompt Card Deck and anything new we're working on.

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Privacy Policy

Starter template, not legal advice Last updated: October 2026

1. Who we are

Harpford Pty Ltd ("Harpford", "we" or "us") runs Harpford Academy from Cape Town, South Africa. We are the responsible party for the personal information you share with us on this page, as described in the Protection of Personal Information Act (POPIA).

2. What we collect

3. Why we collect it

To send you what you bought, confirm your bookings, tell you about workshops you asked to hear about, and answer your questions. We only use your information for these reasons.

4. Who we share it with

Only the service providers that help us run things, such as our payment provider (Yoco), our booking calendar (Cal.com) and our form and email tools. They may only use your information to provide their service to us. We never sell your information.

5. How long we keep it

Only for as long as we need it for the reasons above, or for as long as the law requires.

6. Your rights

Under POPIA you can ask to see, correct or delete your information, withdraw your consent, or unsubscribe at any time. If you're unhappy with how we've handled your information, you can lodge a complaint with the Information Regulator of South Africa.

7. Keeping it safe

We use reputable, secure platforms and limit who on our team can access your information.

8. Contact us

WhatsApp 084 734 2601 or email [ADD EMAIL ADDRESS]. Information Officer: [ADD NAME].

Terms

Starter template, not legal advice Last updated: October 2026

1. Bookings and payment

Your workshop seat or Clinic session is confirmed once we've received your payment. Prices are in South African rand.

2. If we need to make changes

If we have to move or cancel a workshop, we'll let you know as soon as we can. You can move to the new date or ask for a full refund.

3. Refunds

[ADD YOUR REFUND POLICY] For example: full refund if you cancel at least 7 days before the workshop.

4. Digital products

Kits, replays and templates are for use in your own business. Please don't share, copy or resell them.

5. Website Clinic sessions

Sessions are 30 minutes. If you need to reschedule, please give us at least 24 hours' notice.

6. Our advice

We share practical, honest guidance, but results depend on your business and how you use what you learn. Legal templates are a starting point and are not legal advice.

7. The law

These terms are governed by the laws of the Republic of South Africa, including the Consumer Protection Act and POPIA.

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